A shopping cart software program can make or break your business. No matter how great your products are, they won't bring in any profit if you are unable to sell them in the first place. Some shopping cart software programs are free, but they usually come with limited features. If you want to significantly improve your profit margin, then you should consider a reliable and comprehensive shopping cart software program a valuable investment to make.
Volusion
The fact that this particular program has been around for over ten years already should tell you something. This program is one that can more than satisfy your every need even as your business steadily grows. Although it has received numerous raves for its customer service, it's not something you would probably have much use for considering its beginner-friendly interface and its various easy-to-understand manuals. Last but not the least is its security level, which is more than impressive and should allay every concern your customers may have about using their credit cards for online transactions.
BigCommerce
BigCommerce is quite popular with first-time online business owners. If you have zero knowledge about e-commerce, then you've made the right choice by starting out with this particular shopping cart software program. Another thing that users love about this system is its social media integration, which should help you not just with increasing your profit margin but in marketing your business as well. Finally, security won't be a problem either with BigCommerce. You can be sure you won't lose face when you promise your customers hack-proof transactions at all times.
Magento
If you have advanced knowledge of how web tools work, then you will probably love the fact that Magento comes with an open-source platform. Basically, that means you can tinker away with it to your heart's content and until you finally end with a shopping cart software program that's most suitable for your needs.
With just a few basic skills in programming, you will be in a position to take advantage of its theme-based structure. At present, it's been downloaded over 600,000 times already and this number will surely continue to increase. Finally, it's highly convenient to use or manage especially if you lead an on-the-go lifestyle. No matter where you are, you can always access your website's shopping cart system with just an iOS or Android-powered device.
Zen Cart
Most people assume that they need to spend an exorbitant amount of money just to have a powerful and reliable shopping cart system. But that's not the case, really, and Zen Cart is proof of that. Some may be surprised to know that Zen Cart is actually part of the osCommerce family. However, don't think that they're just duplicates of each other. In many ways, Zen Cart is actually a better program since it has lots of new modifications to offer.
Similar to Magneto, Zen Cart also comes with an open-source platform. As such, if it is a highly customized shopping cart software program that you want, you won't be disappointed with the extensive degree of flexibility you'll enjoy with Zen Cart.
This program is very user-friendly. You won't have any problems right from the start or when you are downloading and installing it. If you cater to a non-English-speaking or multilingual market, then you will be glad to know that this program also offers support for different languages. Aside from that, it even accepts foreign currency for payment. And speaking of payment, your customers won't have to be limited to credit card transactions. Zen Cart can be configured to accept PayPal payments as well. Lastly, this program is SSL certified, which should be more than sufficient for keeping your customers happy with your website's security.
Shopify
Rounding up this list is Shopify, which is certifiably popular considering how its 16,000-strong customer base includes the likes of Angry Birds and Tesla Motors. This program is excellent for those with only basic knowledge about web designing and programming. Even with the most meagre of skills, you won't have a hard time customizing your site and your shopping cart software program. It offers a wide selection of templates that are customizable and, more impressively, it also has a unique feature which offers similarly customizable tabs for categorizing your customers. There are also tabs available for additional marketing tools, pages, and blogs.
Ultimately, just remember that your shopping cart system can only be as good as the rest of your site. It would be in your interest as well if you ask a professional web developer to help you out in order to ensure that your shopping cart program is effectively integrated.
